Technical Contribution:
• Interactive product demos and virtual tours built with Unity and embedded on their website.
• Easily digestible product specification sheets and comparison matrices designed using Adobe InDesign and distributed as PDFs.
• A comprehensive online knowledge base accessible via mobile devices, developed on WordPress with a dedicated knowledge base plugin.
• Tailored training modules focused on key product features and benefits for different customer segments, created using Articulate 360.
Benefits Delivered:
• These sales enablement efforts delivered strong results. The average deal value increased by 20%. Customer satisfaction scores improved by 10% due to better product clarity. Sales onboarding became 15% faster, thanks to easier access to training and product knowledge. Post-sale support tickets dropped by 5% as customers better understood the product from the start.
